In This Issue:
Who are You? Win with Stories
Two Day Simplified Strategic Planning Seminar
Simplified Strategic Planning - A No-Nonsense Guide for Busy People Who Want Results Fast!
Questions & Answers
Strategic Planning Resources


September - Featured Article
Who are You? Win with Stories
Tom AmblerBy Thomas E. Ambler

Tom Ambler looks at the value of storytelling in corporate culture. He suggests that effective storytelling can strengthen your image both inside and outside your company by effectively and intentionally communicating your values. He then takes a look at storytelling principles and cites examples to help you tell your company's story and realize the strategic benefit.

Read more...
 
September - Strategy Speakers
Two Day Simplified Strategic Planning Seminar



Indianapolis, IN
September 26 - 27, 2007
Chicago, IL
October 3 - 4, 2007

Troy, MI
October 10 - 11, 2007

Boston, MA
October 11 - 12, 2007

Lansing, MI
October 17 - 18, 2007

Seattle, WA
October 18 - 19, 2007

Washington, DC
October 24 - 25, 2007

Denver, CO
October 25 - 26, 2007

Anaheim, CA
November 1 - 2, 2007

San Francisco, CA
November 7 - 8, 2007

White Plains, NY
November 8 - 9, 2007

Atlanta, GA
November 8 - 9, 2007

Orlando, FL
November 14 - 15, 2007

Iselin, NJ
November 15 - 16, 2007

Las Vegas, NV
January 15 - 16, 2008




Company Presidents and CEOs attend free of charge when accompanied by one or more additional paid attendees.

Poor strategic planning is worse than no strategic planning. It can be a big waste of time and money. Even worse, it can lead to disaster. Avoid all this with Simplified Strategic Planning - a proven process to focus for superior performance without straining your resources.

Michigan State University Whether you've been doing strategic planning for years or starting from scratch, you can acquire a streamlined process for developing and implementing your strategy. In just one day at the Michigan State University seminar on Simplified Strategic Planning for Small to Mid-Sized Companies, you'll learn our time-tested methodology, which has produced outstanding results for thousands of companies from a wide variety of business types.

Click here for more information

 
September - Strategic Planning Book
Simplified Strategic Planning - A No-Nonsense Guide for Busy People Who Want Results Fast!
by
Robert W. Bradford
and
J. Peter Duncan
with Brian Tarcy

"Robert Bradford and Peter Duncan have written a breakthrough book on strategy."
- Noel Tichy, Professor - University of Michigan

Drawing on their wide-ranging experience and proven methodology, they have guided hundreds of companies to success. Both teach the highly acclaimed Simplified Strategic Planning seminar in major cities across the U.S.

Click here for forward, testimonials and ordering information.

 
September - Questions & Answers
Questions & Answers
QA.gif
This column is intended to answer common questions related to strategic planning and strategy in general. In each issue we will answer questions posed by seminar attendees, our clients and our readers. Please send your questions to Elizabeth Tidd, E-mail: simplifiedstrategicplanning@cssp.com

~ Mail: CSSP, Inc. P.O. Box 851 Ann Arbor, Michigan 06890-0851 ~ Fax: 203-255-9191.

Our company has multiple business units. Should we start with a very high level planning session first?

How can we develop a more useful Industry Scenario?

Click here to learn how you can avoid all of this with Simplified Strategic PlanningTM.

 
September - Strategic Planning Resources
Visit CSSP for complete resources for all your strategic planning needs.
Use the links below.
Click here for our Current Economic Situation...
Archive of articles
Frequently asked questions about strategic planning
Our best-selling book, Simplified Strategic Planning - for Busy People Who Want Results Fast!
Alignment for Implementation
Elements of Innovation
Simplified Strategic Planning in Action
Strategic management self-assessment
Simplified Strategic Planning manual
In-house workshops
Dynamic strategy presentations
Strategy consulting services
For associations

 
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Ann Arbor, MI 48104

© Copyright 2012 Center for Simplified Strategic Planning, Inc. All rights reserved.

For permission to reprint any article from Course and Direction, or if you would like to submit an article for inclusion in Course and Direction, please contact the editor, Elizabeth Tidd, at simplifiedstrategicplanning@cssp.com.