March 10, 2015
Robert BradfordDoes your company take on complications for your customers? Do you seek to simplify their lives for competitive advantage? Do you seriously examine all of the "normal" practices in your industry to see if you can create an easy win by breaking the "rules" that actually annoy your customers? Please comment on our blog.

Sincerely,

Robert W. Bradford

Simplifying Your Business

By Robert W. Bradford

Robert BradfordLast week, I was talking with someone about their insurance agent. She was absolutely thrilled at how the agent handled a recent car accident, saying "She made everything so much simpler!" It got me thinking about simplicity, and how it works in companies we like - and those we don't like. What hit me was that the way your company handles simplification will put you clearly into one camp or the other, and it has a lot to do with the attitude you have about your business, your employees, and your customers.

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Questions & Answers

How do you get Simplified Strategic Planning going in a very small company where there are not even five people who should be on the planning team?

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This column is intended to answer common questions related to strategic planning and strategy in general. In each issue we will answer questions posed by seminar attendees, our clients and our readers. Please send your questions to - simplifiedstrategicplanning@cssp.com Mail: CSSP, Inc. 2219 Packard Road, Suite 13, Ann Arbor, MI 48104

Article Archives

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Success in today's business environment requires that a company's leaders have the ability to create a vision of the organization's future direction as well as the course it needs to get there.

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Robert Bradford, CEO
Center for Simplified Strategic Planning, Inc.
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